DRIVING TRAFFIC TO YOUR FACEBOOK FAN PAGE
You can use the Facebook Fan Page application called Fan Appz to set up Top 5 Lists, Polls, and Quizzes and there is also a Discussion feature application you can use to ask a question to get a discussion going.
You can then "promote" these items on your blog or website, or on Twitter to get more people involved in the discussion or whatever you have chosen.
Go to Yahoo, for example, and look at their "Trending Now" list and find something interesting to talk about. On today's "Trending Now" list, Number 9 is "Bed Bugs." You could make a Top 5 list on where are the best (worst?) places to find bed bugs, or take a poll on people's experiences with bed bugs, or write a quiz on what to do if you are confronted with bed bugs (sprinkle a few drops of Lavender Essential Oil on the bed and they will vacate!), or just start a Discussion about bed bugs in general. Then, put a comment on your blog and send out tweets telling people about your Top5 List! Many Facebook users check out the Top5 lists each day and if yours are unique and interesting, you should be able to generate a lot of traffic from them.
Your Fans will respond and their friends will see their responses and perhaps get involved, maybe even becoming a fan of your page.
Keep your Fan Page active and interesting. Give people something to look forward to frequently.
Another thing you can do is add a "Welcome" page for the first time someone visits your page. You can set it up however you want to welcome them, point out features of your Page, explain your niche and what you are trying to accomplish, and telling them how glad you are that they dropped by. You can set it up so that the next time they visit your Fan Page, the Welcome Page doesn't appear.
If you know of another POPULAR marketer who is in the same niche as you, you can search their profile and "friend" their friends. Most people will "friend" you back. When they do, send them a message thanking them and inviting them to visit your Fan Page.
If your Fan Page is getting a decent amount of traffic, you could also do a feature on that POPULAR Marketer, let the marketer know you featured them on your Fan Page, and they will usually talk about it on their blog and/or Fan Page, sending their fans and friends to your Fan Page. Just remember to be sincere.
Don't forget to put a Facebook Fan Page BADGE on your blog. People can just click on it and go right to your Fan Page. This is a great way to let them know you have a Fan Page on the same topic as your blog.
DRIVING TRAFFIC FROM YOUR FACEBOOK FAN PAGE
There are so many ways you can use your Fan Pages to get people to visit your blog. By using the Application "Social RSS" you can have your blog posts appear on your Fan Page. It will just be an excerpt of the post and below the excerpt is a link that says 'Read More Stories' and another that says 'Subscribe to stories from this page.' So, not only do they have to click and go to your blog to read the rest of the blog post, they have two other chances to visit your blog or subscribe to your blog "stories."
Write updates on your Fan Page that mention free things you are giving away on your blog, or a contest you are having. Give them the link to get to the correct page or post on your blog.
Offer a free report or eBook if they go to your site and fill out a poll you are taking. Make sure it is something worthwhile and on topic for the niche you are promoting.
Mention that if they go to your blog and buy a product you are selling on both your Fan Page and your blog, that there is a special discount, or coupon, they can avail themselves of if the click over to your blog and order from there instead of the Fan Page. They will appreciate the heads up.
Best regards
M.T
Happy Father's Day
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